My Portfolio
Welcome to my portfolio! This collection showcases a blend of academic and professional work that highlights my diverse skill set and passion for storytelling. Within these pages, you’ll find coursework spanning photography, podcast production, newswriting, and research—demonstrating both creative exploration and critical analysis. Additionally, my professional experience is featured through published articles, designed posts, and engaging news stories, reflecting my ability to communicate ideas effectively across different mediums and audiences. I invite you to explore my work and see the depth and range of my expertise in both creative and professional contexts.
Articles
Explore a selection of my published news articles, where research, storytelling, and accuracy come together to inform and engage readers. This collection highlights my ability to cover diverse topics with clarity, professionalism, and attention to detail—whether through in-depth feature writing, breaking news coverage, or investigative reporting. Each piece reflects my commitment to delivering compelling narratives that connect with audiences and provide thoughtful insights into the stories that matter.
Articles
Articles
Storytelling
This section showcases my ability to craft compelling narratives across various mediums, including essays, podcasts, and videos. Through thoughtful research, creative expression, and audience connection, these projects demonstrate my storytelling skills and my commitment to bringing stories to life—whether exploring personal experiences, cultural topics, or in-depth reporting. Each piece reflects my adaptability and passion for engaging audiences with diverse perspectives and rich, authentic voices.
Design and Marketing
With a strong foundation in public relations and marketing, I have developed and executed comprehensive strategies that elevate brand visibility and strengthen customer engagement. My expertise spans content creation, media outreach, and social media management, ensuring brands effectively communicate their messages to targeted audiences. In parallel, I integrate design principles into my work, creating visually compelling campaigns that resonate with consumers. From conceptualizing marketing materials to designing digital assets, my approach combines creativity with strategic thinking to drive impactful results.
During my time as a Marketing and PR Assistant for Dine Out Long Beach, I worked closely with the owner to support a variety of promotional and media initiatives. I assisted with coordinating and attending media appearances, helping ensure smooth and professional representation of the event and participating restaurants. I played a hands-on role in advertising efforts, distributing marketing materials like posters and flyers, and reaching out directly to local restaurants to encourage participation and collaboration. From organizing community-facing events to managing cold email outreach, I gained valuable experience in both strategic communication and on-the-ground marketing, further strengthening my passion for connecting local businesses with the communities they serve.
PR/ Marketing Assistant
For my Senior Capstone project, I had the opportunity to create a comprehensive brand kit for Mary’s Mountain Cookies. The project involved developing a cohesive visual identity that aligns with the company’s fun, warm, and community-driven values. I designed elements such as a refreshed logo, color palette, typography, and packaging concepts to ensure a consistent and memorable brand experience. By combining creative design with strategic thinking, the brand kit not only enhances the company’s visual appeal but also helps to strengthen its connection with customers and expand its presence in the market.
Click here to view the professional evaluation of my project
Original Logo and Website:
Brand Kit Goals:
The Brand Kit is designed to give Mary’s Mountain Cookie a distinctive and memorable identity, ensuring clear messaging and alignment with its brand goals, specifically targeting the Fort Collins community. Mary’s Mountain Cookie aims to create a welcoming, family-oriented atmosphere through its high-quality, delicious cookies, offering an affordable treat that brings people together. This brand kit will help showcase the company’s unique values and strengths, utilizing thoughtful logo design and effective marketing strategies to highlight what makes the brand special.
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Potential Logo Designs:
Final Design/ Color Palette:
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Primary Text:
Playfair Display
ABCDEFGHI
JKLMNOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
Potential PR events:
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Graphics and Slogans:
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“Baked for You, Shared with All.”
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“Where Cookies Bring the Community Together.”
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“Sweetening Smiles, One Neighborhood at a Time.”
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“Local Love. Fresh Baked.”
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“Cookies That Feel Like Home.”
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"Cookies as Bold as the Rockies"
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"Sweet Treats, No Splurge"
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"Mountain Sized Flavor"
Business Card
Knitted Knockers Colorado
I had the privilege of working with Knitted Knockers Colorado, a wonderful nonprofit that creates handmade knitted insoles for breast cancer survivors. I helped redesign their logo with a focus on simplicity and versatility, ensuring it would be easy to print on a variety of materials and merchandise. The new design captures the warmth, compassion, and support the organization provides, while also making it more adaptable for everything from promotional items to apparel. It was an inspiring project, and I’m thrilled to have contributed to an organization making such a meaningful difference.
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Thank you so much for taking the time to explore my portfolio! I truly appreciate the opportunity to share my work and creative journey with you.